Why CMS Helps

A large percentage of today's corporate, government-oriented, network marketing and MLM Web sites are missing an underlying framework that ties content together visually and functionally. Most have evolved, although some are as they were five plus years ago, from various technologies, managed over time by individuals or teams who have varying degrees of expertise and comprehension. Some sites contain everything from broken links to amateur graphics, clipart and the equivalent of chaos during a blue-light sale.

Framework and Structure

CMS provides a central application framework that lets non-technical employees publish department-specific, product oriented, sales directed and prospecting Web pages that are accurate and timely, standardized in appearance and automatically organized. Best of all, these Web pages are published by the employees or teams who have vested interest in the maintenance of content directly relevant to their position in the organization.

Once a CMS is in place, this framework is a solid base from which to publish an unlimited number of Web pages and provide advanced functionality that is managed through a common administrative control panel.

By offering this functionality, CMS transforms an out-of-date, disorganized Web site into a truly dynamic system of standardized pages that are rich with relevant content. This content is tied together through a uniform navigation system, advanced search and a dynamic home page that updates daily for citizens and visitors alike. The CMS is RSS ready. RSS is a format for identifying changes in content and reacting in an appropriate way. Utilizing RSS will provide agencies with the most cost effective means of notification when content changes. Offering readers a way to subscribe (sign-up) for notice of a change in content is fully automated and activated by one click of the viewer’s mouse button. This feature is a key advantage for public information availability or motivational material systematically delivered to groups within an organization.

CMS Web-based Service

Web based application service means there is no hardware, software, struggling to get hardware and software ‘talking’, no learning curve, no dependency on the IT guy or outside costly consultants. You maintain complete control with one small difference and that is the Cyber Studios, Inc. team is on your side and ready to provide support for all of your needs.

Because the actual program is accessed through the Internet there is no software required on local systems. A connection to the Internet and a web-browser is all that is necessary. Access and control is possible from any Internet connection world-wide. CMS works with Internet Explorer 5 and higher, FireFox, Safari, and most other browsers.

Look and Feel

CMS utilizes a template based interface which provides structure and consistency to the navigation and layout of the site. A variety of layout and navigation templates give the user ultimate control and selection of a style, look and feel best suited to needs. The look and feel can be changed or added at any time without limit to the number of different templates in use.

Custom Widgets

Customizable web-based utilities (Widgets) are integrated to handle complex content that requires specific formats across the site. An example of this would be the need to ‘poll’ viewers on any given subject. The ‘poll widget’ easily activates by the click of a button and steps the user through creating poll questions and options (answers). Other widgets include newsletter, image gallery, calendar and more than 25 additional widgets are available to enhance a CMS based site.

Cascading Style Sheet (CSS) support

CMS provides a style sheet for site-wide style settings and web ADA compliance. In addition, custom modifications can be made to fill the needs that fall outside standard, text, font, color structures.

Existing Site Migration

If you are upgrading or integrating a current sites content to CMS a review of the existing site will be completed before migrating existing data into CMS. Some sites contain solid data content, some contain poor or less exportable content. To determine which content can be ported a complete analysis will be made prior to installation of CMS. The initial consultation will determine which content will be migrated and which content will need to be reworked.

Writing and Publishing Content

WYSIWYG Editor (What You See Is What You Get)

CMS comes with complete editing functionality comparable to Microsoft Word. Familiar control techniques offer cut and past functions from a wide range of applications without reformatting and is automatically converted into well-formed HTML. Non-technical employees can begin building professional looking web pages without significant training and with no HTML experience. Tech savvy users can choose to work in an “HTML” environment or to switch back and forth from the WYSIWYG editor to an HTML.

The WYSIWYG editor also supports tables. This is very useful for displaying tables of demographic statistics, department contact lists or related information.

Familiar Interface

All CMS interfaces are consistent in appearance and include help icons that lead occasional and non-technical users through the process of creating, maintaining and approving content. This interface has easily recognizable pictorial representations of adding images, text, saving content, user management and system tools. Users intuitively know ‘what to click’ and are at ease using the interface.

Web-based uploading of images, pdf’s, spreadsheets, audio or video

Users can easily add / upload files (i.e. jpg, pdf, xls, etc.) located on their network or computer from within the browser without the need of additional software. These files can be organized into categories or, in the case of images, grouped as the user dictates for easy recall. Files uploaded will need to follow BWM (best web method) guidelines for size/weight constraints. For example, images are displayed at 72 dpi (dots per inch) by web browsers. Uploading a 5 mega pixel image does not mean that viewers will ‘see’ the higher resolution. Also, images need to fit the overall proportional constraints of the content layout which means an image should not be any wider than the maximum page width of 480 viewed by older monitors. Our trainer will instruct your staff in the simple management techniques of handling image files through CMS. You will need an image editing program which is included on most computer systems purchased in the past 3 years. If not, several are available for download for a nominal fee if your needs are not sufficient to justify Adobe PhotoShop.

Staff or team members (with access rights) can simultaneously work on web pages for review, change, approval, editing as needed. There is no limit on the number of times an article can be edited and no limit on the number of team members who access a work document.